Content marketing is one of the best ways to improve your web marketing and sales. Here are some simple yet useful tips for content writers to improve their productivity.
01. Set the Right Stage
To start with, do some brainstorming. Don’t directly jump into writing without creating an outline, else you will be losing out on time and energy. You might end up creating content that would require a lot of editing before you can use it.
02. Ward off Distractions
If you have made up your mind to write and have a nutshell ready, then you can undoubtedly complete your assignment. Don’t get distracted and resist using your mobiles, accessing emails, or chat. Instead, complete your work quickly and then get on with your social life.
03. Stay in the ‘Zone’
The "zone” is a state where your concentration levels are high. So, try to stay in that zone until you are done with your writing. Your writing will just happen when you are in the zone and away from the bustle of daily life.
04. Know Your Audience
Always research your audience and decide on the approach and tone of the article before you even start ideating.
Creating personas helps in better content creation. By doing this, you can do away with multiple revisions and save a lot of your time.
05. Take Breaks While Creating Content
Take regular but short breaks. Reboot by stretching yourself, read a page or two from a book, take a coffee break, or just look away from your monitor for a few minutes.
06. Be Organized
Disorganized work is always time-consuming and you may miss your deadline. So, research your topic, list down the points, and start creating the content. This will definitely improve your content productivity.
07. Come up With a To-do List
A To-do list is an amazing tool that helps you keep track of your work better. Also, it reminds you of pending work at a glance. With this, you can time your work and complete the task within the allotted time. However, be realistic with your list.
08. Follow the Calendar
Set yourself a calendar that includes research, creation, and posting of your content. Make sure to set your calendar right and stick to it.
09. Re-use Your Content
Once in a while, it’s okay to take a break from creating fresh content and repurpose your previously written content. By repurposing it, you’ll add more value to your work and increase content productivity.
If you have a few articles are on a single topic, then you can compile it into an e-book as well.
10. Automate Your Content Promotion
Simply creating tons of content doesn’t help. You need to do push it to your audience as well. It’s best to automate your content promotions. Make use of tools like IFTTT, Edgar and Zapier.
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