Why is Customer Feedback Important to Your Car Dealership?
1: Plays a Role in Improving
Your Sales and Service
Continuous
customer feedback plays a key part in prioritizing dealer activity around
customers. It not only reveals your best performing areas, but also sounds the
warning bells when something is going wrong.
2: Provides Data to Plan marketing
campaigns
Customer
feedback about your car dealership is valuable
data that can be used to design business strategies and marketing campaigns.
3: Tells Your Customers that
Their Voices Matter
Listening
patently to customer feedback is one way of letting your customers know that you
value their opinion. This obviously helps to build stronger relationships with
them and generate positive word-of-mouth.
4: Helps in Measuring
Customer Satisfaction
Customer
feedback is a reliable indicator of customer satisfaction. You can not only measure
if customers are satisfied, but also pinpoint issues as they occur and take
action.
5: Assists in Planning Customer
Experiences
Customer
feedback is central to designing immersive customer experiences and building a
customer-centric dealership.
6: Positive Feedback Acts
like Personal Recommendations
Nearly 40% of web prospects trust positive online customer feedback as much as personal recommendations, which is why publishing customer reviews need to be a regular part of dealer activity.
For more insights into the importance of customer feedback Contact Us.