Here is a list of effective tips to promote your car dealership Facebook page.
1: Leverage Your Existing Network
The first thing to do is connect with people you already know and who are already your customers. They would be most likely to join your car dealership on Facebook as well.
2: Choose the Best Time to Post
When to post on Facebook is another important factor that impacts your conversations.
Early mornings, evenings, and weekends are the best times to post.
3: Post Engaging Content on Your Facebook Page
Informative and interesting content on your car dealership Facebook Page is the key to social traction. It is important to understand your audience and what they expect from your car dealership.
4: Optimize Your Targeting
Using the admin account, you can narrow down your targeting based on relationship, status, gender, location, age, interests, etc. to effectively promote your Facebook Page.
5: Interact with Other Facebook Pages/Users
Engage in conversations with others to make new friends. Once they are comfortable with your line of conversation, promote your page to them.
6: Use ‘Page Likes’ Ads
For a wider reach, you can promote your Facebook Page using ‘Page Likes’ ads.
With these ads, you can target people who have liked pages similar to your car dealership page.
7: Include a Follow Button on Your Car Dealer Website
You can include a ‘Follow’ button on your car dealer website, if you haven’t already done so. The Facebook Follow button is a widget that can be easily incorporated into your website.
8: Email Marketing Works
When you send out email to your customer base, you can insert a link to a popular Facebook update that has attracted hundreds of likes, shares, and comments. Your customers will be naturally inclined to like it.
9: Insert Facebook Posts in Relevant Blog Posts
If your car dealership has blog followers, then add links to Facebook posts that are similar to your blog topic, to attract Facebook Page followers.
For more information on effective tips to promote your car dealership Facebook Page, Contact Us.