With the recent change in Google algorithms, improving your car dealer website keyword ranking can prove to be a challenge.
Here are 9 ways to improve your
Google keyword rankings.
1. Know Your Google Keyword
Rankings
Without understanding where you rank, it is difficult to plan a strategy to improve your car dealer website keyword rankings.
Extract the ranking data for
reference.
2. Plan for the Right Keywords
Once
your data is ready, analyze keywords and understand the user intent behind them.
It may be informational, navigational, or transactional.
This
analysis helps you to understand the stage of your users in the sales funnel.
3. User Experience Matters
User
experience plays a vital role in organic search visibility. Focus on page
tagging, keyword research, page speed, content optimization, etc.
4. Fix Technical Issues
Plan
a regular schedule to check for technical issues. These issues can slow down
your website and play havoc with the user experience.
Your
car dealer website should be easy to navigate. If not, you are likely to lose leads
to competitors.
5. Optimize Your Car Dealer
Website Regularly
With
every Google algorithm update, check if your content is still optimized for the
best search results. Website content marketing needs to be a regular effort if
you are to see consistent results.
6. Engaging Titles Work
The webpage
title is one of the important factors responsible for SEO and search ranking.
Remember,
the page title is the first thing that visitors see in search results.
7. Provide Answers
Most
website visitors are searching for answers and this is why you need to offer
these answers in your content.
With
the search intent and keywords data, you will be able to figure out the type of
answers your audiences are looking for.
8. Internal Links Help Your
Car Dealer Website
Cross-linking
or internal linking on your car dealer website drives the user to relevant
content, leading to improved visitor retention and better Google ranking.
9. Promote Your Auto Dealer
Content
Improve your website ranking by promoting your content on relevant online and social media platforms. Look at press releases, social conversations, etc. to drive website traffic.
For more information on different ways to improve your car dealer website keyword ranking, Contact Us.