7 Local Search Tips to Improve Your Auto Dealership’s Online Visibility

05 May 2020

Optimizing your auto dealer website for local search is a priority since it attracts potential customers. Here are some local search tips to improve your auto dealership’s local presence.

1. Own a Mobile-friendly Auto Dealer Website

Mobile phones have changed the way people search for a product or service or location. If they want to know about a store nearby, then they just use their mobile phones and key in the keywords or use voice search.

Your auto dealership needs a mobile-friendly website to improve local search results.

2. Optimize web pages for Local Searches

The first thing to do to improve your local SEO is to optimize your existing web pages for title and meta descriptions.

You need to focus on these since they show up in search results and provide a brief about your auto dealership.

3. Local Backlinks Help

Backlinks are critical to your local SEO. These are the links from other websites pointing to your dealership website.

If these backlinks are from authoritative websites relevant to the automotive industry, then it improves your local SEO and search ranking.

4. Get More Online Reviews

As a local search factor, online reviews rank third. Your local search ranking can improve greatly if you get more positive reviews and review ratings above 4 stars.

However, getting more reviews alone isn’t enough. You also need to know how to respond to these reviews promptly.

5. Promote Your Online Specials

Promoting your online special offers aggressively can help your local search ranking as well.

You can also promote your community outreach programs.

6. Optimize Your Google My Business Listing

Your Google My Business account is important since it helps with higher local search visibility.

Claim your listings and optimize it for better local search results.

7. Your Auto Dealership Citation is Important

A citation describes your auto dealership’s name, address, and phone number across online channels. Include your citation in high-quality business directories since it impacts local authority.

For more local search tips to improve your auto dealership’s online presence, Contact Us.

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