Many auto dealerships struggle
to come up with content ideas that help drive local audiences to their auto
dealer website. Here are a few ways to find great story ideas for your auto
dealership.
1.
Your Stories
Your own stories can
make popular blog posts and social media stories. Every day, may interesting experiences
occur around the dealership. Look closely into them and pickup stuff that can attract
your target audience.
2.
Visitors and Customers
Your audiences’ pain
points, positive reviews, feedback, and opinion can help in shaping popular blog
posts. Personalize these stories so that others can relate to them.
3.
Community
Many auto dealerships
get their blog ideas from social media. Closely watching local social media
conversations can help you understand community trends and develop content that
can hitch a ride on popular community sentiment.
4.
Sales Team
Your sales and support
team can provide you interesting content ideas based on their everyday
interactions with customers and prospects.
5.
Local Community Leaders
Following a few community
leaders can help you with popular ideas for your blogs. You may also talk to
them, request tips and advice on what to focus on, and how to attract local
customers.
6.
Peers
Listen to your peers. Learn
from their stories and experiences, to develop great blog ideas.
7.
Competitors
Watch the competition and try to learn from them. Benchmark their popular content and then come up with even better content, and then publish, and promote them to drive more online traffic your way.
8.
Tools
Tools like Buzzsumo, Keyword
Planner, Quora, etc. can help find interesting blog ideas for your auto
dealership. Learn to use them to gain content advantage in the local market.
9.
Offline Publications
Try offline
publications like automotive magazines, newspapers, and books.
For more insights into where to get ideas for your auto dealership blogs, Contact Us.