9 ways to drive more website traffic to your auto dealer blog
1. Publish content regularly
Research shows that the more you update your blog, the more visitors you are likely to receive. In fact, Google favors blogs with fresh and relevant content.
If
you want to rank on the search engines, keep updating your blog
regularly.
2.
Create an editorial calendar
An editorial calendar is a simple schedule that helps content creators to plan and publish content. Remember, staying organized is the key to building a successful auto dealership blog.
Create
an editorial calendar to plan and strategize your content efficiently.
3.
Pay attention to the headlines
When visitors come across a blog post in search results, the first thing they notice is the headline. A compelling headline is likely to receive more clicks. On the other hand, a boring headline is likely to be ignored.
Write
better titles to grab user attention and get more potential
readers.
4.
Use appropriate keywords
One of the most effective ways to drive more website traffic to your auto dealer blog is by adopting an effective keyword strategy.
Before writing a post, choose a keyword that visitors use to research the topic, and add it to your headline. Use that keyword in your content, at least once in a sub-head, and five times within the main body.
5.
Include visuals
Adding visuals to your blog posts makes it more readable. Besides, visuals also help in boosting your site’s search engine rankings.
However, make sure that you are not using random clipart.
6.
Enable social sharing
Include social sharing buttons at the top and bottom of your blog posts. By placing these buttons you will not only encourage car dealer website content sharing, but also create visibility for your social media handles.
7.
Respond to your blog comments
When visitors take out the time to engage with your blog posts, you must reply promptly and thoughtfully. If you don’t respond to blog comments, visitors may assume that their opinion doesn’t really matter to your dealership, and you will end up losing leads.
8.
Promote your blog across social channels
When you publish a new blog post, share it across social media networks like Twitter, Facebook, LinkedIn, Pinterest, etc. This will help you drive in more traffic from social media.
9.
Write guest posts
Guest blogging is a long term strategy and requires time. Initially, you can target blogs in your vicinity and later make your way towards larger blogs.